Seminar | March 22 | 12-1 p.m. | 205 South Hall
Treating a human mind like a machine is an essential component of dehumanization, whereas attributing a humanlike mind to a machine is an essential component of anthropomorphism.
Please RSVP here to join us on Thursday, March 22 at 12pm as Juliana Schroeder, Assistant Professor in the Haas Management of Organizations Group, will discuss her recent research, which focuses on how the voice can affect the likelihood of mistaking a person for a machine, or a machine for a person.
Her recent experiments demonstrated that "people are more likely to infer a human (vs. computer) creator when they hear a voice expressing thoughts than when they read the same thoughts in text. Adding human visual cues to text (i.e., seeing a person perform a script in a subtitled video clip) did not increase the likelihood of inferring a human creator compared with only reading text, suggesting that defining features of personhood may be conveyed more clearly in speech."
Her research findings "suggest that the medium through which people communicate may systematically influence the impressions they form of each other. The tendency to denigrate the minds of the opposition may be tempered by giving them, quite literally, a voice."
She will explain her research and discuss implications, including how we may perceive others as "less human" when they communicate through text-based media, and how we anthropomorphize machines through speech-based media.
This event is presented as part of the UC Berkeley Center for Long-Term Cybersecurity's Spring 2018 Seminar Series.
RSVP online by March 20.
Light lunch available for those who RSVP