Public Radio in the Digital Age
Lecture | April 2 | 6-7:30 p.m. | 125 Morrison Hall
John Boland, KQED
As journalism becomes increasingly digital, KQED has engaged in a reinvention of public media to serve the rapidly changing needs of the American public. At KQED, John Boland has led a strategic transformation from a traditional public broadcasting service to a twenty-first century public media organization that combines mobile, social and online media with robust digital radio and television broadcasting. The KQED strategy also includes a dramatic increase in regional coverage particularly Bay Area news, arts and science to fill the void created by cutbacks among commercial print and broadcast media, and a commitment to producing original, digital learning media aligned to new educational standards. Over Boland's tenure, KQED has shown that local public radio can sustain its popularity through a creative and deliberate approach. Join us for a conversation with John Boland about digital media, the future of public radio, and the challenges of the journalism industry.